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How Inventors Build Successful Businesses: Customer Channels

How Inventors Build Successful Businesses: Customer Channels

Mako Design + Invent
April 26, 2021

Advertisements. Can’t live with them, can’t live without them. Ok fine, I know a few people who’d argue you could live without them. But ask any successful business owner and... Read More

Mako Design + Invent
April 26, 2021
How Inventors Build Successful Businesses: Value Propositions

How Inventors Build Successful Businesses: Value Propositions

Mako Design + Invent
April 22, 2021

Invention makers need a value proposition for their product, there’s no question about this. Because at the heart of every successful product business is an incredibly compelling hook that the... Read More

Mako Design + Invent
April 22, 2021
Hardware, Software, and Firmware

Hardware, Software, and Firmware

Mako Design + Invent
April 21, 2021

As a world-class hardware product development company for startups and inventors, one of our objectives is to demystify product development for all. As with any specialized industry, there always seems... Read More

Mako Design + Invent
April 21, 2021
How to Define Value: Selling to Customers and Businesses

How to Define Value: Selling to Customers and Businesses

Mako Design + Invent
April 20, 2021

If you are a human being reading this article, you’ve probably eaten something from McDonald’s at least once – maybe even reluctantly. Strange way to start an article, we know.... Read More

Mako Design + Invent
April 20, 2021
Using Data to Upgrade Your Product: Customer Profiles

Using Data to Upgrade Your Product: Customer Profiles

Mako Design + Invent
April 14, 2021

Hold up. Didn’t we just cover this topic? Surely there isn’t much of a difference to how invention makers profile customers and create customer segments, right?  While they sound similar,... Read More

Mako Design + Invent
April 14, 2021
Kevin Mako Featured in Forbes: Building a Personal Brand that Stands Out

Kevin Mako Featured in Forbes: Building a Personal Brand that Stands Out

Mako Design + Invent
April 13, 2021

Forbes can’t seem to get enough of our leader Kevin. That’s right, one of the most coveted business magazines in the world invited him back again. This time, Kevin, along... Read More

Mako Design + Invent
April 13, 2021
How Inventors Build Successful Businesses: Customer Segments

How Inventors Build Successful Businesses: Customer Segments

Mako Design + Invent
April 12, 2021

You know when you meet someone for the first time and you’re pleasantly surprised to find out that both of you share a mutual friend? When you start talking about... Read More

Mako Design + Invent
April 12, 2021
How the Best Invention Makers Prepare for Kick-Off Meetings

How the Best Invention Makers Prepare for Kick-Off Meetings

Mako Design + Invent
April 8, 2021

Idea? Check. Meeting with Mako Design? Booked. Anything else? Well, that’s totally up to you! Mako Design tailors product development services for startups, small manufacturers, and inventors. So we make... Read More

Mako Design + Invent
April 8, 2021