066: Launching Your New Product Through E-Commerce Platforms

066: E-Commerce Platforms for Launching a Consumer Product

March 9, 2021

With Deirdre Tshien, Founder of Growth Boss

066: E-Commerce Platforms for Launching a Consumer Product

Deirdre is the President of Growth Boss, an e-commerce strategy agency. Her team helps product startups scale to 6 and 7-figure online product businesses. Today, Deirdre is going to describe which online digital sales platforms are the best for inventors, startups, and small manufacturers that are looking to sell their products directly to end customers, along with some best practices for launching a product on those sales platforms.

Today you will hear us talk about:

  • What are the different online sales platforms for consumer products
  • What are one of the biggest misconceptions new business owners have when marketing their product directly to consumers?
  • What is human connection and tribe building? What does that even mean?
  • How a hardware product gets sold on e-commerce platforms.

Episode Links:

Deirdre Tshien / Growth Boss Links:

The Product Startup Podcast Links:

Mako Design Links:

Kevin Mako Links:

Thanks for tuning in! See you next time.