066: E-Commerce Platforms for Launching a Consumer Product | Product Startup Podcast | MAKO Design + Invent

066: E-Commerce Platforms for Launching a Consumer Product

March 9, 2021

With Deirdre Tshien, Founder of Growth Boss

066: E-Commerce Platforms for Launching a Consumer Product

Deirdre is the President of Growth Boss, an e-commerce strategy agency. Her team helps product startups scale to 6 and 7 figure online product businesses. Today Deirdre is going to describe which online digital sales platforms are the best for inventors, startups, and small manufacturers that are looking to sell their product directly to end-customers, along with some best practices on those sales platforms.

Today you will hear us talk about:

  • What are the different online sales platforms for consumer products
  • What are one of the biggest misconceptions new business owners have when marketing their product directly to consumers?
  • What is human connection and tribe building? What does that even mean?
  • How a hardware product gets sold on e-commerce platforms.

Episode Links:

Deirdre Tshien / Growth Boss Links:

The Product Startup Podcast Links:

Mako Design Links:

Kevin Mako Links:

Thanks for tuning in! See you next time.

About: MAKO Design + Invent is the original firm providing world-class consumer product development services tailored to startups, small manufacturers, and inventors. Simply put, we are the leading one-stop-shop for developing your physical product from idea to store shelves, all in a high-quality, cost-effective, and timely manner. We operate as one powerhouse 30-person product design team spread across 4 offices to serve you (Austin, Miami, San Francisco, & Toronto). We have full-stack in-house industrial designmechanical engineeringelectrical engineeringpatent referralprototyping, and manufacturing services. To assist our startup and inventor clients, in addition to above, we help with business strategy, product strategy, marketing, and sales/distribution for all consumer product categories. Also, our founder Kevin Mako hosts The Product Startup Podcast, the industry's leading hardware podcast. Check it out for tips, interviews, and best practices for hardware startups, inventors, and product developers. Click HERE to learn more about MAKO Design + Invent!