MAKO Hosts Design Workshop For Trend Hunter’s Future Festival
Known as one of the best innovation conferences in the world, Trend Hunter’s Future Festival is like Disneyland for any product development company, let alone any thought leaders in innovation. But, instead of hosting vendors who typically exhibit their brand or product like many other conferences, the world renowned 3-day event hosts Trend Safaris. Trend Hunter partners immerse attendees in interactive innovation experiences giving them a real glimpse into how these companies are driving innovation. It was our talented team at MAKO Design Toronto that hosted a Trend Safari giving 50 attendees from companies like world renowned toy manufacturer Mattel, and Henkel a glimpse into our the innovation that is MAKO Design.
Our Product Development Company Hosts Future Festival’s Trend Safari
The MAKO Trend Safari occurred last Friday afternoon, so of course, chilled wine and ice-cold beers welcomed our guests upon arrival. After proper introductions were made, attendees were broken up into small think tanks where each group was randomly assigned a project that our product development company had previously brought to life. We provided the real-world problems that our clients originally brought to us, and it was their job to think like a product development company, and solve the issue by developing an invention. But before throwing our attendees right into the deep end, our Designers and Engineers that worked on these projects provided tips on strategic thinking for development and problem solving through design.
Real-World Problems Solved at MAKO’s Trend Safari
One of the problems attendees were challenged with was a way to make story time more fun for children, keeping them engaged by using their imagination. The client wanted the solution to have audio or subtitles so you can read the story to the child. She also wanted the product to project the story visually to keep children interested. The groups were given 15 minutes to design a device that would check off all these boxes (and look awesome) using the various materials in front of them. Check out the think tank’s final product!
Once everyone presented their ideas, our team presented the final product that we created. For this example, we created the Moonlite. Check it out below!
As a product development company, we were thrilled to share a glimpse into our world with the Future Festival attendees – all leaders in innovation. If you’re interested in taking a sneak peek into our world or contacting our product development company, you can contact us here!
Article Author: MAKO Design + Invent
MAKO Design + Invent is a full-service consumer product development firm servicing both high-growth corporate manufacturers and invention startups. With a 25-person team across 3 offices (Austin, England, Toronto), MAKO has complete in-house industrial design, mechanical engineering, and electrical engineering design and prototyping services. To assist our start-up inventor clients, we also have a subsidiary branch called Mako Invent that, in addition to above, helps start-ups with patenting, strategy, marketing, and sales/distribution for all consumer product categories. For our corporate clients, MAKO Design develops world-class consumer electronics designs through our industrial, mechanical, and electrical design teams.
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