B8ta is Innovating the Retail Store Space
B8ta stores are changing the way consumers shop with their new type of retail store designed for trying and buying the latest tech products. Their innovative type of store can completely changes the way consumers purchase and help give wearable tech engineers and designers a new space to show their innovative inventions.
Built by b8ta
Recently b8ta launched “Built by b8ta” which continues to innovate the shopping experience for wearable technology for consumers. Built by b8ta functions as a retail-as-a-service platform for brands, designers, and wearable tech engineers, etc. that want a physical presence. This is an easy, inexpensive solution for brands looking to launch a physical store.
Lowering the cost
B8ta claims they have broke down opening a store to a science making it easier for those looking to sell wearable technology or other products. Essentially it works like a Shopify store, except instead of an online store, you have a physical store. They have broken down the process of opening a store by creating a service where they do the overhead, which is a fantastic opportunity for designers and wearable tech engineers to sell offline too. For example, a 2,500 square foot store is expensive to build, design and staff, however, b8ta will provide all of that for you for one flat monthly fee.
Decreasing the time to open
Additionally, to help eliminate the obstacles of opening a store, b8ta can help you launch a store in as little as three months by working through all the details and contracts that come along with opening a physical store for you.
Eliminating the overhead
Opening a store can require a lot of overhead such as in-store training, staffing, analytics, etc. and with b8ta you’ll simply pay a flat monthly fee, eliminating all those additional expenses that add up over time. Wearable tech engineers, engineers, and designers can be quite expensive so this helps eliminate overhead.
What we find so exciting about this new type of concept is that it will allow our innovators, designers, wearable tech engineers, and the list goes on, to not only exist and sell online, they’ll be able to open physical locations in a more cost-efficient and practical way. This provides so many opportunities to bring wearable technology and other products in front of new (and more) eyes of consumers.
Article Author: MAKO Design + Invent
MAKO Design + Invent is a full-service consumer product development firm servicing both high-growth corporate manufacturers and invention startups. With a 25-person team across 3 offices (Austin, England, Toronto), MAKO has complete in-house industrial design, mechanical engineering, and electrical engineering design and prototyping services. To assist our start-up inventor clients, we also have a subsidiary branch called Mako Invent that, in addition to above, helps start-ups with patenting, strategy, marketing, and sales/distribution for all consumer product categories. For our corporate clients, MAKO Design develops world-class consumer electronics designs through our industrial, mechanical, and electrical design teams.
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