The Minimum Viable Product – Simple Designs | MAKO Design + Invent

Simple but Successful Designs – The Minimum Viable Product

A reoccurring question we receive at MAKO is clients who ask about the best way to have their idea designed, especially in terms of measuring development, time and cost.

The CEO and Founder of MAKO Design + Invent, Kevin Mako, always suggests and recommends to our inventors that the best way to create an efficient product that would be beneficial for the inventor themselves, designers, and manufacturers is to keep it simple and approach their product design through ‘MVP.’

What is MVP?

MVP stands for ‘minimum viable product.’ This term stands for approaching a product design through a development technique in which the product is developed with the basic features that it needs to be able to be fully functional. You strategically create your initial product with a simple, no-frills design and focus on the viability of the product.

Once you have your base product and make some profit from investors who are interested in investing in your product after you’ve proved its need within a market and customer feedback – you can go back to redesign and reincorporate any extra functionalities you’d like, as well as fixing anything received from customer feedback into the second version of your product design.

Here are some products with simple designs but powerful functions – exemplifying the beauty of approaching your idea as a minimum viable product:

A Weighted Approach to Product Innovation

minimal viable product simple invention design

A lot of the times when people think of product ideas that are supposed to solve problems, people try to think of unconventional situations in which a product can fix under the guise that it will make the product more unique and therefore, more viable to market and sell to customers. However, The Gravity Blanket proves this idea wrong.

The gravity blanket is a blanket that looks like any other – but rather than having a unique design, the selling point of this product is that the blanket is a heavily weighted blanket that helps cure sleeping problems, stress and anxiety.

The blanket weight can range from 15 to 25 pounds and is modelled based on the principle that the blanket should weigh around 10% of your body weight. It is backed by science that has proved that having “deep touch pressure stimulation,” which simulates the feeling of being held or hugged, increases hormones such as serotonin and melatonin.

These are heavily responsible for providing relaxation and decreasing stress, giving you a more seamless and far deeper sleep!

A Minimum Viable Product Locator

minimal viable product simple invention design

If you struggle with keeping track of where your friends and family are when going out in group activities – this invention is perfect for you. Sporting a simple design and easy interface, LynQ is a real-time location tracking device that runs through with no phones, maps or fees.

The design of the product is simple in that it doesn’t rely on the internet or Bluetooth to work and is activated by a simple push of a button. The product uses a long-range and low-power radio frequencies and allows users to set up meetup points or safe zones so that members and the group can find their way back to each other more efficiently.

The design is compact, fits in your hand and can latch onto backpacks, making it ideal for outdoor activities and easy to carry.

minimal viable product simple invention design

The Mirror: An Example of IoT Integration into A Household Product

The Mirror is an extremely high-tech invention! It acts as a regular mirror when turned off, but when turned on it is a completely interactive and functional work out machine. The Mirror is embedded with a camera and speakers so you can see yourself, an instructor, and stats so you can have a full workout right in the comfort of your home.

It comes with a variety of workouts from cardio to yoga that stream from a New York City-based studio where classes are streamed in love time. The mirror can also track your performance and allow you to work with your friends who also have the mirror. This product is a great example of a minimally viable product that was redesigned with amazing technological functionalities.

minimal viable product simple invention design

A Minimum Viable Product Made for Kids on the Go

The last item is the Boon Glo Night Light. A product designed for children; this product changes the way the traditional night light works. The lamp works in that rather than having a light placed in one area, there are multiple light-up balls that can be placed anywhere around the room rather than in one area.

Additionally, this product is perfect for children who need to get up at night and walk with a light on them if they need to go to the bathroom – saving the trouble of waking up tired parents. A minimum viable product that takes an existing invention and simply makes it portable so that its functionality works for more situations than the original invention would have.

If you have a great new invention and you’d like to learn more about this process, get in touch with MAKO today and visit our website to find out more. Or feel free to give us a call at 1-888-806-MAKO, and we can set you up on a call with our product strategist!

About: MAKO Design + Invent is the original firm providing world-class consumer product development services tailored to startups, small manufacturers, and inventors. Simply put, we are the leading one-stop-shop for developing your physical product from idea to store shelves, all in a high-quality, cost-effective, and timely manner. We operate as one powerhouse 30-person product design team spread across 4 offices to serve you (Austin, Miami, San Francisco, & Toronto). We have full-stack in-house industrial designmechanical engineeringelectrical engineeringpatent referralprototyping, and manufacturing services. To assist our startup and inventor clients, in addition to above, we help with business strategy, product strategy, marketing, and sales/distribution for all consumer product categories. Also, our founder Kevin Mako hosts The Product Startup Podcast, the industry's leading hardware podcast. Check it out for tips, interviews, and best practices for hardware startups, inventors, and product developers. Click HERE to learn more about MAKO Design + Invent!

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